Marimekko - Obsessing, Focusing on a Design

This really gets  me --  that  focusing and  obsessing  on  one  little idea or design  can in the long run  become  one  big, iconic, classic  thing.  The  likes  of  Yayoi  Kusama's  obsession with dots  making  her  a  renowned  avant-garde  artist   tapped  to  design   an  LV  collection  based on, what  else, the ordinary dots . Or  think  'Hello Kitty' , a  cat-based  design.  So  here's another  example - a  Marimekko  design  based  on  the ubiquitous  flower.

                                                                           Story goes that "Maija Isola’s classic pattern was born in 1964 shortly after Armi Ratia, the head of Marimekko, had announced that Marimekko would never print a floral pattern. Maija paid no heed to Armi’s decree and designed an entire collection of floral patterns in protest. One of them was Unikko, a true icon of the future. Little did she know - she created one of Marimekko's best-loved prints of all time.

Forty-eight years later, the iconic flower design lives on  in various nuances of colors and practical everyday items :

Hmmmm, I wonder what I could do with the spiral or the helix ?